Author: Yomi

Genius, digital technologist, and storyteller

Every change you make to your website layout affects it, positively or negatively

As a blog or content website owner, it is likely that you are obsessed with the layout and look of your website. Understandably so. I used to be too. Perhaps like I once was, you have been in the habit of seeing a theme that you like and quickly slapping it on your website. Then…
Read more


September 13, 2020 0

Do You Want To Grow Your Website Or Do You Want To Be Cool?

I shall ask that question again: Do you really want to grow your website or are you trying to have the coolest website on the block? This article is inspired by my experiences visiting a number of websites over time and finding the introduction and the entire homepage so vague and ambiguous that I am…
Read more


August 21, 2020 0

Blogging Tips: 2 Things You Shouldn’t Invest Too Much In

Blogging for Beginners: If starting a blog or a content website, or even already running one, you may think some things are important and spend a lot of time and energy on them. Having been blogging since as far back as 2004, I can tell you for sure that it isn’t worth it. Don’t. What…
Read more


August 20, 2020 0

My Niche Website Recorded 15x Growth In Traffic: So What?

If you started a niche content website last year and it has recorded a 15x growth in traffic, year-on-year, you’re on the right track. Double down. Content is my business. Digital content. That’s content that is published and consumed online. Last year, we looked at the potentials that one of our domain names offered and…
Read more


August 10, 2020 0

Nigeria Needs To Adopt Productivity As A Religion

In 2018, I had an interaction on Twitter in which I made the following statement: “The solution to poverty is productivity. Nigeria has a huge population of unproductive people. There are multiple factors behind this phenomenon. None of these factors are currently being adequately addressed. This road is going to be a long one.” (source)…
Read more


August 3, 2020 0

Mobility Arena crossed the 10,000-article mark

I was looking through MobilityArena’s backend this morning, when I noticed it. We had hit a milestone. We had published our 10,000th article earlier this week and somehow I had missed that till today. You read that right: TEN THOUSAND. Building a sustainable content website is a difficult task. I can tell you from experience…
Read more


May 16, 2020 0

Why You Should Leave Pastor Adeboye And His Generation Alone

Every now and then, someone who belongs to the older generation makes a public statement that riles up the younger generation, and expectledly, there is outrage. Rage is a natural, often impulsive response, to things that strike us as…well…outrageous. But rage can be misplaced and unproductive. Here is a short piece on why the younger…
Read more


May 14, 2020 0

How To Find That One Thing That Will Hold Your Attention

I am an advocate of discipline and consistency. I speak about these two virtues all the time. Consistency requires focus – the ability to keep your eyes and hands on one thing, day in, day out, every year, for many years. You start something and stick with it. However, there is often more to it.…
Read more


May 5, 2020 0

Why did I start the Blog/Content Website Support group?

I will make this brief. I am often contacted by website owners to help solve the problem of traffic and revenue. In my experience, short-term interventions have not yielded significant fruit. I get paid a fee to look at the site and recommend what needs to be done. Once I make my recommendation, I move…
Read more


April 28, 2020 0

Coronavirus, plagues, and God’s anger

An excerpt from a History.com article about the Black Death bubonic plague that struck Europe and Asia in the mid-1300s, titled, Black Death [1], reads: Because they did not understand the biology of the disease, many people believed that the Black Death was a kind of divine punishment – retribution for sins against God such as greed, blasphemy, heresy, fornication and…
Read more


March 20, 2020 0